Virtual Reality for the Masses

Datum: 29 juni 2016 Geschreven door: In:

As you might have noticed the VR & AR campaign of the Albert Heijn has introduced VR & AR to the masses. This is really great because slowly VR is becoming more mainstream and that will result in more VR & AR content, making the world a more magical place!

At this VR010 meetup Little Chicken is going to join us and (amongst other VR things) will talk about how they created the VR/AR app for the Albert-Heijn. From games and apps to virtual reality, Little Chicken delivers unique and useful experiences for their clients and end users.


17.00 – 18.00 Start meetup

18.00 – 19.00 Presentation Little Chicken

19.00 – 20.00 Share VR Demo’s & Knowledge with each other 

Food & Drinks

You will get 3 free drinks at the event. At the train station there are many places where you can grab a bite to eat prior/during/after the event. 


The venture café is located in the Groot Handelsgebouw next to Central Station Rotterdam. At this location we have a presentation room and also have a large space where we can have drinks and show demo’s. 


The VR010 meetup is continually growing, therefore we need bigger presentation rooms to facilitate this. The venture café has kindly offered to sponsor the best presentation room (Kriterion) in the Groothandelsgebouw for this meetup! The venture café organises meetups every Thursday, check-out their website for their agenda:


iTanks is a knowledge and innovationplatform for the shippingindustry. iTanks is supporting us  by spreading the word by mentioning this meetup to their followers. For more information about iTanks go to .

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"To begin with, Virtual Reality is a part of computer science and it represents a new approach to computer science. Instead of treating the computer as a box that's out there that is supposed to accomplish something, you put a human being in the center and say, "Let's look at the human being closely. Let's see how people perceive the world or how they act. Let's design a computer to fit very closely around them, like a glove, you might say. Let's match up the technology to exactly what people are good at.""
Jaron Lanier, 1992